AAM’s Magazine Media 360° report measures U.S. magazine audience brands for nearly 80 publications from 23 companies, including data for:
- Print and digital editions
- Websites
- Mobile websites
- Videos
- Total 360° audience
This chart highlights the top 10 magazine brands by total brand audience:
Top 10 Magazine Brands
Average Monthly Audience (000)
March 2022
| Magazine Brand | Total Brand Audience |
| People | 92,967 |
| AARP The Magazine | 48,756 |
| Allrecipes | 45,648 |
| Sports Illustrated | 44,096 |
| Good Housekeeping | 40,183 |
| Taste of Home | 32,214 |
| Us Weekly | 31,690 |
| Better Homes and Gardens | 31,599 |
| Cosmopolitan | 28,058 |
| National Geographic | 25,515 |
And this one shows the top 10 magazines based on brand audience growth compared to the same period in 2021:
Top 10 Magazine Brands
Average Monthly Audience % Growth
March (2022 vs. 2021)
| Magazine Brand | Total Brand Audience |
| Inc. | 81.3% |
| Garden & Gun | 68.3% |
| EatingWell | 49.6% |
| Sports Illustrated | 35.1% |
| In Style | 21.3% |
| In Touch Weekly | 12.8% |
| OK! Weekly | 12.7% |
| Backpacker | 9.9% |
| Country Living | 7.1% |
| Afar | 5.1% |
You can download the entire Magazine Media 360° report on our website.
