View the Top 10 U.S. Magazine Media Brand Audiences for Q1 2023

May 4, 2023

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AAM’s Magazine Media 360° report measures U.S. magazine audience brands for 75 publications from 23 companies, including data for:

  • Print and digital editions
  • Websites
  • Mobile websites
  • Videos
  • Total 360° audience

This chart highlights the top 10 magazine brands by total brand audience:

Top 10 Magazine Brands
Average Monthly Audience (000)
Q1 2023

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Magazine Brand Total Brand Audience
People 98,053
Sports Illustrated 53,577
AARP the Magazine 52,404
Allrecipes 46,968
Good Housekeeping 44,246
Better Homes and Gardens 34,143
Cosmopolitan 33,873
Taste of Home 33,714
Time 32,171
Us Weekly 31,280

 

And this one shows the top 10 magazines based on brand audience growth compared to the same period in 2022:

Top 10 Magazine Brands
Average Monthly Audience % Growth
Q1 (2023 vs. 2022)

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Magazine Brand Total Brand Audience
Popular Mechanics 29.9%
Veranda 28.8%
Star Magazine 27.8%
Reader's Digest 26.4%
The Healthy 25.2%
Game & Fish Magazine 24.0%
Hot Rod Magazine 20.5%
In-Fisherman 19.9%
Dwell 18.0%
Real Simple 17.3%

 

You can download the entire Magazine Media 360° report on our website.

Download the Free Magazine Media 360° Report Now

 

Topics: Magazine Media, Data, Media Buyers

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