We are pleased to announce that American Customer Care (previously known as Mark Facey & Company), a leading outsourced customer service provider for over 35 years, has committed to participate in the AAM Certified Partner Program, an initiative developed to recognize organizations committed to excellence and maximizing efficiency for publishers participating in AAM media audits.
“We are excited to join the Certified Partner Program to provide greater assurance to our clients that we are meeting AAM’s standards for data and reporting,” said Mike Shea, vice president of operations, American Customer Care. “We pride ourselves in providing our clients with the highest level of quality and service. By becoming a Certified Partner, we will further demonstrate our strong commitment to our customers’ success.”
The Certified Partner Program was introduced by BPA Worldwide in 2022 to improve quality, strengthen confidence and streamline the media audit process. Earlier this year, AAM and BPA completed a merger. Organizations serving the media industry, including subscription management services, data, email, and teleservice companies can apply to become an AAM Certified Partner.
“We applaud ACC for taking the next step toward providing their clients with AAM certified data,” said Richard Murphy, president of the Alliance for Audited Media. “ACC’s investment in becoming a Certified Partner will benefit ACC’s clients, ACC’s business operations, and the industry.”
As part of the certification process, AAM will review ACC’s policies, processes, technologies, and controls for conformance to AAM’s standards for audience qualification. The certification will include reviews of data acquisition, data maintenance, record access, data retrieval, data archiving, data removal, internal and external reporting, quality control and administrative functions. All must be found to be within the established industry standards to achieve certification.
Once ACC successfully completes the certification and obtains the AAM Certified Seal, AAM will accept audited data directly from the company to make the audit process more efficient for ACC’s publisher clients.
To learn more about the AAM Certified Partner Program and to apply, contact Richard Murphy at rmurphy@bpaww.com or +1-203-447-2804.
