How Buyers Interact with Publisher Data in AAM’s Media Intelligence Center

April 19, 2021

 

AAM’s Media Intelligence Center is well-known for its wealth of information on media brands. But is all that data really used? And who uses it? In this infographic, we highlight how advertisers and advertising agencies use the data and reports in the Media Intelligence Center to develop media plans and evaluate the success of their campaigns.

buyer-infographic-2021

 

Topics: Data, Media Buyers

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